Is coupon use declining? Ever wonder whether coupon use is up or down? Whether you really do have to purchase more than one item to redeem most coupons? Are coupon values higher or lower than 5 years ago? And how are most coupons delivered into consumer hands? Where are most coupons redeemed? Which store redeems the most coupons in the United States?
This fascinating report answers those questions and many more: NCH Annual Topline US CPG Coupon Facts for Year End 2013.